SUNOH STUDIO – blending old school elegance & discretion
Sunoh Studio. Minimalism and its wave have taken over the world. But it has drastically changed from “Less is more” to “Environment-friendly slow fashion movement“. Sunoh Studio was initially born out of the husband-wife duo Gaurav and Sana’s love for entrepreneurship and fashion and turned into a vision of creating a timeless and minimalistic ethnic wear brand.
The brand has tapped into the womenswear category and has beautifully created its reputation. The versatility and longevity of their products support the brand’s cause. Its secondary objective is to cultivate its buyers’ purchasing behavior.
Sustainable shopping habits are going to be the biggest contributors to the slow fashion movement. By encouraging the younger generations to be a part of this initiative, Sunoh wants to revolutionize the path of functional ethnic fashion.
“We believe in fostering an inclusive and collaborative culture by celebrating different perspectives, backgrounds, and beliefs through SUNOH STUDIO and truly connecting with our associates and consumers. Our modern and minimalist approach to design, relatable and inclusive imagery, and authentic connection to culture have resonated with customers for years. We create thoughtfully designed garments with the modern woman and her everyday life in mind.”Gaurav Digga, Founder
SUNOH STUDIO Collection
About the Brand:
A dedication to refining shape, texture, and details into a sense of empowered femininity by creating garments that allow women to feel elegant and at ease. The brand believes in creating pieces that women keep coming back to for their effortless beauty, hybridity, and comfort. Designs that are essential, yet refined and perfect for building a timeless wardrobe.
Abandoning the flashy and heavy clothing trend, the brand promotes the idea of “simple yet statement” through its straight-cut kurta-pant collections. The ensembles are crafted from Silk and Chanderi fabrics, with a moderate amount of hand-embroidered zardozi details on the neckline; enough to make you appreciate the charm of all things subtle.