Burger King Testing Green Packaging in 51 Restaurants
Burger King Testing Green Packaging in 51 Restaurants | America’s second largest burger chain, Burger King has announced that “51 company-owned locations in the Miami area will begin testing a green packaging pilot program focused on finding scalable solutions for eight of our most-used, guest-facing items including forks, spoons, knives, straws, drink lids, Frypods, Whopper wrappers and napkins.”
The new Frypods are produced with renewable unbleached virgin paperboard. The green cutlery is being made from a plant-based plastic known as cPLA. And the napkins will feature 100-percent recycled fiber.
Burger King will also be testing paper and plant-based straws along with strawless lids, which could potentially eliminate up to 500 million single-use plastic straws annually from participating U.S. Burger King restaurants. This action alone would translate to the removal of 910 metric tons of greenhouse gasses per year, the equivalent of 196 vehicles driven for one year.
The chain is also testing two new options for Whopper sandwich wraps, which represent a 13 percent and 34 percent reduction in paper compared to previous wraps, respectively. This could translate to an additional 500 to 1,500 metric tons of paper waste eliminated annually across the U.S.
By piloting solutions in restaurants, Burger King said it can get direct feedback from guests on how the packages perform, make iterative changes with its supplier, and build an implementation roadmap for the system. Upon completion of the pilot test, the company will take the learnings and guest feedback to inform its plans for nationwide sustainable packaging in the next year.
This pilot gives Burger King the opportunity to gain knowledge and provide learnings for the industry while getting us one step closer toward its goal of advancing packaging sustainability by improving materials and reducing overall packaging used, including single-use plastics.
“Sustainable packaging is a cornerstone of our Restaurant Brands for Good journey, and this new pilot represents a huge opportunity for us to make a difference. We’re optimistic about our progress and are committed to reducing waste to do our part in creating a more sustainable future.”Matthew Banton, Burger King’s Head of Innovation and Sustainability
Meanwhile, alongside this green packaging program, Burger King is also working on the reusable packaging pilot with Loop. In October 2020, Burger King announced that is working with recycler TerraCycle’s zero-waste delivery system – called “Loop” – to test a new reusable packaging model in its restaurant chains.
The chain is now planning to include two more cities in that trial: hopefully adding Paris and London to the previously announced target cities of New York, Portland, and Tokyo. Burger King also mentioned that they’ve partnered with The Coca-Cola Company and Kraft Heinz to help “bring these initiatives to life.”
These initiatives are part of Burger King’s plastics strategy, which includes a commitment to remove single-use plastics where possible and to ensure that all packaging is recyclable, biodegradable or compostable by 2025.